4 Key Steps to Start Optimizing a Website and Boost Russian SEO

If you’re looking to tap into the Russian market by boosting your Russian SEO performance then you need to start thinking about how to go about it. Unlike the SEO that you may be used to (which mainly focuses on Google), Russian SEO is an entirely different kettle of fish and much of the Russian language traffic revolves around a search engine known as Yandex. To start optimizing your website so that you can improve your Russian SEO, you need to take a few key steps when you first get started: Get the language correct While this should go without saying, there are a surprising number of websites that rely on machine based translations (i.e. Google translate) for languages other than English – and that is going to work against you in a big way if it’s the case. Not only is the wording important, but the grammar plays a huge role too especially when it comes to syntax-based results. By working with native Russian speakers and translators to get the language right on your website, you can be assured that you will rank properly on Yandex.

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