If your site consistently experiences high traffic or is growing faster than you anticipated, congrats! That being said, if you’re currently on a shared hosting plan, you’ve probably experienced a lot of frustrating downtime due to lack of resources. Dedicated hosting would be a natural next step, but it’s not your only option. Purchasing a dedicated server means that you are (literally) buying full access to your own private machine. This means that 100% of that server’s resources are dedicated solely to your site, which is what makes it so attractive if your site is high traffic. Better still, with a dedicated server, you also get full root access and administrative power over the server, so you can adjust the settings as you wish. That being said, dedicated hosting can be incredibly expensive. While it would be worth it to escape the downtime you’ll inevitably experience with shared hosting, you have another option. VPS (Virtual Private Server) hosting is a much cheaper dedicated option. Because it’s becoming more and more popular, many web hosting companies that offer shared hosting also have VPS hosting packages, so you might even be able to upgrade your package without having to switch web hosts.

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In order to succeed in any business, marketing and advertising efforts must be superior to those of competitors. Although marketing and advertising can be costly, there are ways to market a company organically which are free of charge. With some planning, effort, and determination, one can spread brand awareness without having to tap into the budget. Of course, organic and paid for marketing are the best combination in getting the word out about your business and promoting your products or services properly. To get started, here are a few tips on making the most of your organic marketing efforts. The Online Basics The first port of call is obviously your website. A well developed and optimized website which is simple and easy to navigate will rank higher on search engines. Consumers that can easily find you online is a great way to draw organic leads and sales. This process is called Search Engine Optimization, or SEO. When establishing your website, ensure your developers understand the importance of SEO and incorporate the building blocks on the back-end to support optimizing the website. If you are not able to do SEO on your own, you may have to consider employing a consultancy…

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If you are reading this, you will probably know what a VPN is along with the benefits you can gain from using one. The question we are going to focus on here is whether VPN extensions for Chrome work well for protection or should you forget about them and just use dedicated VPN apps. So, let’s take a deeper look into extensions. A brief insight into Virtual Private Networks Just in case you are new to VPNs and are just considering using one we will give you a brief insight into what a Virtual Private Network is. A VPN offers numerous benefits with the main ones being security and anonymity online. It does so by putting a virtual tunnel between the user’s device and the internet. Any data travelling from the device onto the internet is encrypted making it impossible to read if intercepted. Along with this, the user connects to a remote server offered by the provider, which masks the users IP address, and they take on one from the server. Servers are located around the world. To do this users download apps after signing up with a provider.

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